In today’s competitive landscape, keeping your customer and prospect data up-to-date is critical. With an omnichannel approach, gaining a 360-degree view of your customers is key to driving personalized, successful marketing campaigns. With Enformion’s powerful identity graph and its underlying entity resolution engine, you gain the right insights and tools needed to elevate your marketing efforts, attract and retain customers, and increase sales outcomes. Our solutions are designed to update, complete, and enrich first-party data, optimize lead generation, and improve audience targeting for impactful business growth.
From prospect identification and lead generation to customer segmentation and competitor analysis, Enformion’s Sales & Marketing Intelligence solutions offer unmatched depth and breadth to complete a full identity graph of an individual. Gain unparalleled insights into consumer behavior, pinpoint high-value prospects, and craft targeted marketing campaigns that resonate with your audience.
Enformion’s Sales & Marketing Intelligence offerings span a wide range of products and sub-offerings designed to address your specific needs:
Refresh your customer profile data with up-to-date validated identity markers, ensuring your marketing efforts reach your customers.
Enhance the value of your organization’s existing customer data by enriching contact information and offering deeper insights into consumer behaviors, preferences, and demographics.
Craft new highly specific audiences by leveraging diverse attributes, such as age, income, gender, location, interests, hobbies and more, enabling marketers to target precise market segments.
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Ensuring your customer profile data is current and accurate is essential for marketing success. Outdated or incorrect customer information can damage your ROI and lead to missed opportunities. Enformion’s data cleansing and validation tools help you maintain a healthy, up-to-date CRM.
With our First-Party Data Validation solution, you can refresh your customer profile data with up-to-date validated identity markers, ensuring your marketing efforts reach your customers.
According to recent industry studies, 33% of first-party customer data is outdated or erroneous.
Book a Demo to learn how Enformion can help solve this problem!
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Enformion’s First-Party Contact Enrichment & Consumer Insights solution enhances the value of your organization’s existing customer data by enriching contact information and offering deeper insights into consumer behaviors, preferences, and demographics. Our solution appends missing information, such as name, phone, address, and email, while also personalizing profiles with consumer insights and over 300 attributes—including interests, hobbies, and lifestyle preferences.
By uncovering actionable insights from your newly enriched data, your business can improve customer segmentation, personalize marketing efforts, build hyper-targeted offers, and optimize engagement strategies for better conversion rates and customer loyalty.
With Enformion, we now have the capability to continually enrich our prospect lists immediately before we begin our marketing campaigns with the most accurate and up-to-date contact information.
– Leading Real Estate Information Services Platform
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Enformion’s Audience Builder enables you to craft new highly specific audiences by leveraging diverse attributes, such as age, income, gender, location, interests, hobbies and more. The tool enables marketers to target precise market segments, including both individuals and businesses, by building and running advanced market models. With our award-winning robust database that spans multiple sources, Audience Builderconsolidates these datasets and connects them using a unique identifier. The result is the ability to generate customized marketing and lead generation lists tailored to your specific needs, maximizing the reach and effectiveness of your campaigns in engaging the right consumers.
Discover the power of our customizable eFlex solutions, designed to adapt seamlessly to your unique needs. With mix-and-match features, you can tailor your experience to fit your specific data requirements perfectly. Choose the components that matter most to your business needs and create a solution that’s truly your own. Experience flexibility and personalization like never before with eFlex.
Get in touch todayEnformion’s Marketing Intelligence and Sales Enablement solutions provide highly accurate, comprehensive data and exceptional service, catering to the needs of a variety of businesses including marketing firms, tech companies, B2B enterprises, and channel partners. Leverage the power of data intelligence and analytics to understand your audience, create personalized experiences, and drive measurable success in your campaigns.
Discover how Enformion can transform your marketing strategies and take your business to new heights.